Porsche has quietly delivered a truly unique Panamera, custom-built through its Sonderwunsch program (roughly translated as “special wishes”). The result? A high-performance sedan transformed into a mobile lounge for champagne and cigars. While Porsche competes with the likes of Mercedes-Benz, BMW, and Audi in the luxury market, this Panamera goes far beyond standard refinement.
A Cabin Designed for Indulgence
The car’s standout feature is a rear cabin equipped with an illuminated champagne cooler and a premium cigar humidor. The humidor itself is a showpiece, complete with a glass lid for admiring the tobacco, alongside a built-in hygrometer to ensure optimal storage conditions. Porsche didn’t stop there—a removable cigar cutter and lighter are also included, because why not?
The interior is swathed in leather, raising a practical question: how does one enjoy such luxuries without worrying about spills or lingering smoke? The answer is simple: if you can afford a bespoke Porsche that costs upwards of $300,000, you probably don’t.
Attention to Detail
Porsche didn’t overlook the small things. The leather extends into the luggage area (despite the risk of damage), and the front seats feature hidden Easter eggs: embroidered coordinates marking the locations where the Panamera was developed (Zuffenhausen for the driver, Leipzig for the passenger). These subtle touches reinforce the car’s exclusivity.
Sonderwunsch: Luxury Without Limits
The Sonderwunsch program allows Porsche clients to commission virtually any customization, provided the budget allows. According to Porsche, these commissions typically add at least $100,000 to the base price, and demand is growing. While 911s have historically been the most popular platform for these projects, recently restored first-generation Cayenne GTS models demonstrate that owners are expanding their horizons.
This Panamera isn’t just a car; it’s a rolling statement about wealth, taste, and the freedom to indulge. The Sonderwunsch program isn’t about necessity; it’s about creating something utterly unique and unapologetically extravagant.
